How responsive web design works
Do you think your website is optimised effectively for all devices and platforms? Well, responsive websites are designed to offer an optimal viewing experience across all digital devices. Digiwale, the growth hackers of Pune, tells you how this magic happens through this article.
The digital world has expanded a lot. It is no furtive that more and more people have the access to internet using their mobile devices in addition to desktop computers. This gives a strong indication to the fact that companies with responsive website will generate more leads and maintain a broadening vying advantage over companies that don’t.
But before you start designing a responsive website, there are few questions: what exactly is a responsive web design? How does it function? And should you make the switch? Let’s look for the answers.
The core of responsive design is that you have one website with one URL and content this is resized and reorganised according to different screens and this works due to: flexible layouts, media queries and flexible media.
Flexible layouts are nothing but grids- websites designed as different cards so that they can be easily modified by size and sequence according to the devices.
Media Queries is a technique to adopt elements by height, width, resolution, etc. Screen resolutions like: 1920 px, 768 px and 460 px, website page operates in 3-4 variants and functions differently depending on the type of device. It mainly targets the width of each user’s web browser to determine how much space is available and how it should display the website to the user. Breakpoints are set up to allow us to target ranges that define specific displays.
Flexible media is an option of modifying the size not within the template but automatically expand or compress an image or a video. Responsive design adapts the layout to the viewing environment by using fluid, proportion based grids and flexible images.
To get an instant example of a responsive website, glance through the web page of Digiwale, a digital marketing agency in Pune at: bit.ly/1oajQIx, who has designed a flawless responsive website that is compatible with all the digital gadgets. They also want to tie up with social media agencies in Mumbai and outsource their services. As majority of the digital crowd now access internet through mobile or smaller devices than desktop it is preferred to opt for responsive web design as it also saves money, improves SEO and gives a better performance to both the users and the social media agencies.
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